Dated: 19th October 2014

IME Bidesh Ma Pariwar Bhet campaign concludes; Malaysia based Amiraka Tharu wins 5 days trip

IME  Ltd. marked an end of remittance industry’s biggest consumer promotion campaign “IME Bidesh Ma Pariwar Bhet”  on 19th  October with the live bumper lucky draw for the bumper prize making Amiraka Tharu the winner of a 5 day all expenses paid trip to Malaysia for his family residing in Nepal.  Amiraka Tharu is currently working in Malaysia and had remitted money to his family in Nepal during the campaign period.

Amid a special function held at Hotel Radisson, IME Executive Chairman Mr. Chandra Prasad Dhakal and IME’s brand ambassador Ms. Deepashree Niraula conducted the software based bumper lucky draw that generated the winner randomly from the pool of customers remitting to Nepal for the period of 35 days of the campaign i.e. Bhadra 16th  – Ashoj 19th 2071. The draw was conducted amidst a program marked by the presence of media personalities and invited dignitaries. Winner Tharu had made a transaction from Malaysia on 9/12/2014 and Mrs. Chandra Kala Tharu had received the money through IME agent Shine Resunga Development Bank Limited, Rudrapur Branch.

Thirty Five IME customers who had sent money to their relatives in Nepal had won Smartphones in daily lucky draws and five had won ipad in weekly lucky draws while customers who received such international transactions in Nepal had won Luggage Bag in daily lucky draws and Samsung Digital Camera in weekly lucky draws during the campaign period. The winners are from various countries where IME has its network including US, UK, Japan, Kuwait, UAE, India, Malaysia, etc. The names of all the winners have been published at the company’s official website and official fb page .

As the bumper prize, IME will be sending 4 members of the family of the winner Amiraka Tharu to visit him in Malaysia.

IME would like to thank all IME agents including partner banks/FIs, media, agencies for extending tremendous support and kudos to each IME staff member from Nepal and overseas for helping make this campaign a grand success.


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